Clinical trial · Interventional
Evaluation of Mailers Promoting Mammogram Screening
Evaluation of Postcard Mailers Enhanced With Behavioral Nudges to Promote Mammogram Screening
NCT04555902CI-TRIAL-00055040completedN/AClinicalTrials.gov clinicaltrialsProvenance
- Source
- ClinicalTrials.gov
- Retrieved
- Sep 8, 2026
- Layer
- normalized (units and labels harmonized; values unchanged)
- Run
- ING-CLINICALTRIALS-20260908-000001
Summary
Brief summary (as posted)
In this evaluation, 3 different versions of mailers promoting annual mammograms are being sent to women on the month of their 50th and 64th birthdays. The researchers hypothesize that the use of behavioral nudges in the mailers should lead to increased uptake in mammogram screening.
Conditions
Conditions (1)
Free-text conditions as registered, with the CancerIndex entity they were reconciled to and the match type.
| Condition (as posted) | Mapped entity | Match | Confidence |
|---|---|---|---|
| Breast Cancer | Malignant Breast Neoplasm | CURATED_EXACT | 0.92 |
Interventions
Interventions (3)
| Intervention | Type | Mapped drug | Match |
|---|---|---|---|
| Loss Frame and Fear Appeals | Behavioral | — | UNRESOLVED |
| Postcard | Behavioral | — | UNRESOLVED |
| Small Gift | Behavioral | — | UNRESOLVED |
Design
Arms and outcomes
Arms (3)
- type
- ACTIVE_COMPARATOR
- label
- Standard Mailer and Small Gift
- description
- A postcard encourages mammograms and includes a small gift.
- interventionNames
- Behavioral: Postcard
- Behavioral: Small Gift
- type
- EXPERIMENTAL
- label
- Mailer with Loss Frame, Risks, and Small Gift
- description
- The postcard is enhanced with language that further emphasizes the risks but also clearly describes how early detection with a test can reduce those risks; a small gift is included.
- interventionNames
- Behavioral: Postcard
- Behavioral: Small Gift
- Behavioral: Loss Frame and Fear Appeals
- type
- EXPERIMENTAL
Eligibility
Eligibility (as posted)
- Sex
- Female
- Minimum age
- 50 Years
- Maximum age
- 64 Years
Show eligibility criteria text
Inclusion Criteria: * Female Geisinger Health Plan members turning 50 and 64 in that month * For the 2020 campaign, birthdays from June 2020 (as opposed to August 2020) will be included due to a temporary suspension of the outreach program due to the COVID-19 pandemic since June * For the pre-post examination of the 2019 campaign, all months in that year will be included Exclusion Criteria: \- Members who are on the do not contact list at Geisinger Health Plan
References
Publications (0)
Data not yet available
No reference posted for this study.