Improving Colorectal Cancer Screening for Diverse Hispanics in Urban Primary Care

The proposed study seeks to investigate the impact of a culturally targeted print educational intervention on rates of colorectal cancer (CRC) screening via colonoscopy among Hispanics. If, as expected, the addition of culturally targeted materials to best clinical practices as compared to a) best clinical practices plus standard materials or b) best clinical practices alone leads to higher rates of CRC screening via colonoscopy then the culturally targeted print educational materials can be easily disseminated among this rapidly growing minority group who have low rates of CRC screening and whose disease is detected at later, less curable stages.

Sex

All

Minimum age

50 Years

Maximum age

85 Years

Inclusion Criteria:

* Self-identified Hispanic
* Between the ages of 50 and 85
* Able to provide informed consent in either English or Spanish
* No participation in study Focus Groups by a family member or oneself
* Referred for a screening colonoscopy by a primary care physician at Mount Sinai
* At average risk for developing colorectal cancer
* Have no colonoscopy procedure within the last 5 years
* Have telephone service

Exclusion Criteria:

* Personal history of CRC
* Personal history of any chronic GI disorder (irritable bowel syndrome, colitis) and
* Family history of CRC (first degree relative of CRC)

• DERIVEDCotter G, DuHamel K, Schofield E, Jandorf L. Processes of Change for Colonoscopy: Limited Support for Use Among Navigated Latinos. J Racial Ethn Health Disparities. 2019 Apr;6(2):327-334. doi: 10.1007/s40615-018-0528-4. Epub 2018 Oct 9. PMID 30302744